R. Kent Dussair
President
CDS Market Research
When choosing a college, price and reputation are not the only student and parent considerations. Comfort level, location, size, diversity, academics, campus life, athletics, extracurricular activities, facilities and technology resources are also factors. When considering campus life, student housing along with eating arrangements and the social environment have to […]
Kathy Allie
Production Manager
Premier Collegiate Communications
Two new mailing requirements recently instituted by the United State Postal Service have the potential for dramatically increasing postage expenses. First, the postal service has tightened address placement requirements for flatsized pieces. For most Admissions offices, these include viewbooks as well as other types of catalogs and brochures.
As can […]
Michael A. O’Grady
Vice President of Sales
Oventure Technologies
I remember about 17 years ago, I was attending a university-wide “town-hall” meeting at a large state university where I was working in financial aid and admissions. All faculty, staff and administrators of all levels were required to attend. As usual […]
Bill Smith
President
Think Ahead, LLC
Web-based financial aid calculators have been available for several years, and many colleges have incorporated them into their outreach and marketing programs. Other colleges have avoided them, fearing that the posting of a financial aid calculator will open a Pandora’s Box. Aid officers sometimes fear calculators will create […]
John W. Dysart
President
The Dysart Group, Inc.
• Ensure that faculty take attendance every day and establish a mechanism to report students who do not attend class.
• Test or quiz within the first ten days of class for all courses enrolling new students, especially freshmen.
• Package currently enrolled […]
John W. Dysart
President
The Dysart Group, Inc.
The United States is facing one of the most significant economic downturns in recent history. It is too early to tell how much worse it is going to get, but at a minimum it is likely that most families are very concerned about the national […]
April Clark
CAS
CAS is a full service direct marketing service bureau that handles all data processing services from direct mail to telemarketing to email marketing.
Direct mail services include list acquisition, list hygiene, database enhancement, letter shop services, data entry and database building.
Telemarketing data processing […]
Marcia Nance
President
InterimWin, Inc.
Does anyone else identify an eerie similarity between higher ed enrollment VPs and NFL head coaches? It seems like the same NFL head coaches simply rotate among teams. Not unlike head coaches in the NFL, the same group of enrollment VPs in higher ed seem to rotate […]
John W. Dysart
President
The Dysart Group, Inc.
Everyone says they understand the importance of financial aid in the enrollment management process. As the costs of higher education continue to climb, most pay at least lip service to the vital role of financial aid. Unfortunately, many speak of it but few have […]
Roosevelt University Increases Freshman Enrollments by 70% in a Single Year
John W. Dysart
President
The Dysart Group, Inc.
Mary Hendry has earned a fine reputation in Illinois higher education. Her long career in enrollment management has been stellar and many top administrators throughout thestate and beyond owe their careers to her […]
