Entries Tagged as '2007 - Volume III - Issue II'

Sunday, April 1st, 2007

Increasing Deliverability While Decreasing Marketing and Production Budgets

April Clark
CAS
Industry experts suggest that 25% or more of articles mailed may be undeliverable. Usually these “undeliverables” are the result of incorrect or missing addresses, incomplete information or recipients who have moved. Optimizing address hygiene and cleansing mailing lists to increase the odds of successful delivery will […]

Sunday, April 1st, 2007

The Importance of Control in Enrollment Management

John W. Dysart
President
The Dysart Group, Inc.
Douglas E. Clark
Vice President of Enrollment Manangement
Ferrum College
In most Principles of Management courses, students study the four basic management functions of planning, organizing, leading and controlling. At many institutions, the control function is the one where enrollment managers need to make the most improvement.
The […]

Sunday, April 1st, 2007

Spring Retention Checklist

John W. Dysart
President
The Dysart Group, Inc.
The academic year is coming to a close and the time is right to think about retention. One of the important pieces in the complex retention puzzle is recognizing things that may be indicators of attrition. Now is the perfect time to take a […]

Sunday, April 1st, 2007

Where Is Your Discount Rate?

John W. Dysart
President
The Dysart Group, Inc.
We are arriving at that part of the cycle when expenditure of institutional aid trends have developed. You should, at this point in the cycle, have awarded at least half the number of admission applicants you intend to enroll and you should have awarded […]