Entries Tagged as '2008 - Volume IV - Issue I'

Tuesday, January 1st, 2008

Tackling the E-Mail Student Prospecting Conundrum?

April Clark
CAS
There are many successful ways to market via e-mail. I will discuss some of those methods in this article. There are also pitfalls that await your e-mail marketing campaigns. It is important for college marketing departments to be aware of these stumbling blocks – it may save […]

Tuesday, January 1st, 2008

An Institutional Review: A Key to Winning the Race

Dr. Marylouise Fennell
Senior Counsel
Council of Independent Colleges
Dr. Scott D. Miller
President
Bethany College
A new president often arrives to find the line already forming outside the office - door so many demands, so many constituencies seeking his or her ear, so little time. The crucial first six months of a new presidency must […]

Tuesday, January 1st, 2008

Umbilical Cord Reattached?

Shirley E. Arnold
Director of Academic Support Services
Brevard College
Many parents of today’s college students are Baby Boomers. So are many of us who work in higher education as faculty members and administrators. So it seems we should have a good point of entry into understanding our contemporaries’ approach to parenting. […]

Tuesday, January 1st, 2008

Effectively Utilizing Private Loans to Support Recruitment and Retention

John W. Dysart
President
The Dysart Group, Inc.
Over the past year, much has been published in the media about the student loan industry. Specifically, there have been many headlines over the course of the year that discuss how private student loans, funds provided by educational lenders, have grown into a $17 […]