Enrollment Manager

Michael A. Kapin, Ph.D.
Researcher
Managing recruitment efforts in a private or proprietary college or university has always been a challenge. In today’s uncertain economic climate, it is critical that every qualified student be given the opportunity to lear n the attributes of your school in order to make matriculation a reality.
The mortgage crisis, corporate bankruptcies, factory […]

Dr. Douglas Spadaro
President
David Waggoner
Vice President
Premier Communications
Evaluating the Search
Utilizing personal URLs (PURLs) greatly facilitates the response process. As noted in part two of this article, keying a personal URL (PURL) into a browser opens a website that contains information about your institution. The website also includes an Information Request Contact Form which the card recipient can […]

Dr. Douglas Spadaro
President
David Waggoner
Vice President
Premier Communications
Implementing the Search
Admission professionals realize a graet many direct mail firms are more than happy to send out tens of thousands of search pieces. Of course most of these firms will approach your project just like they approach putting retail catalogs or brochures for swampland in South Florida in the […]

Dr. Douglas Spadaro
President
David Waggoner
Vice President
Premier Communications
Among the multitude of tasks that face college admissions and enrollment professionals, the design and implementation of an effective student search is certainly one of the most important. It not only provides the main pool of prospects for admission, but it is often the manner in which the institution introduces […]